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The Science of good dating profiles

A woman carefully checking dating profiles A woman carefully checking dating profiles, highlighting the need for creative and detailed pictures and bios to catch her interest (iStockPhoto)

Crafting an outstanding online dating profile can make a substantial difference in your dating experience. It's your digital introduction to potential partners and therefore significantly influences the number of matches you accumulate. Recent scientific studies have underscored this fact, with data showing that both men and women stand to benefit significantly from a well-constructed, thoughtful profile bio.

“Original dating profiles are rated more attractive. Pictures attract most attention initially, but a profile’s text is also important, research finds” 1The Guardian Logo

The Dynamics of Online Dating: Men vs. Women

Before we delve into the art and science of creating an enticing profile, it's essential to understand that men and women tend to approach online dating differently. This difference in dating behavior informs how each gender crafts their profiles.

  • Men tend to be more active and less selective on most dating platforms, swiping right on more than 90% of profiles they encounter. Their selection is mostly influenced by profile pictures.
  • Women, however, are more discerning, swiping right on just 5.5% of profiles. Women mainly base their matches on socio-economic characteristics such as income, occupation and education instead of physical attractiveness.2 Therefore they are much more likely to not only look at pictures, but also read profile bios.

This fundamental understanding underscores the importance of a well-groomed profile. For men, in particular, investing time and effort into crafting an engaging bio can significantly enhance their appeal and consequently, the attention they attract from potential matches.

A little effort in grooming the profile, especially for male users, goes a long way in attracting attention.3

Exploring the Latest Findings on Dating Profile Effectiveness

Recently, researchers from the University of Tilburg explored the intriguing question: What makes a dating profile attractive? They discovered that originality plays a pivotal role. The study concludes that "people who exhibit originality in their bios are perceived as more intelligent and humorous, thereby making them more attractive to potential matches."

So, what constitutes originality in a dating bio? It's about creativity, self-disclosure, and the use of witty metaphors. Moreover, the researchers found that bios employing concrete rather than abstract words were deemed more attractive. These elements contribute to making your profile text stand out and resonate with readers.

Overview of latest studies

Result Key Factors
People who show originality in their bios are seen as more intelligent and more funny, and in turn, more attractive4 Profile texts that contain creativity, self-disclosure, witty metaphors and concrete rather than abstract words are more attractive.
Women rated users with an original bio higher in physical, social, and romantic attractiveness and were more willing to date them.5 Bios that are original lead contribute to higher romantic attraction.
Men's physical image attractiveness is influenced by the perceived attractiveness of the profile text6 Women look for indicators of self-confidence, positive attitude, interests and education level in the text
The attractiveness of the person is influenced by the profile text.7 A bio that conveys friendliness, trustworthinessand understanding will make the photo look more attractive

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Deciphering the Effect of Original Bios

Let's dive a little deeper into the impact of original bios. The research showed that women rated users with original, creative bios higher in terms of physical, social, and romantic attractiveness. Moreover, they expressed greater willingness to engage these users in a potential date. It's clear that an original, well-crafted bio significantly boosts romantic attraction.

Interestingly, the study also found that men's physical image attractiveness was influenced by the perceived attractiveness of their profile text . This indicates that a compelling, well-written bio can actually enhance a viewer's perception of the profile owner's physical attractiveness.

🎯 Key Takeaway: A unique, engaging bio is crucial in attracting potential partners. Applying research to online dating bios can portray users as more attractive, confident, and interesting and boost their online dating success.



Alexandra (Alex) Hartley

Dating & Relationship Expert